Saturday, August 30, 2008


Vegas is a wrap!!! All that sparkled in $in City did us in. Now its off to San Diego for some Agenda action! Book your appointments for the show with me via email at Oh...and while you're sending out emailz, you minuswell rsvp for the HELLZ X MOB X MISSBEHAVE "HERE COMES TROUBLE" party on September 4th! We have three badass chica DJz lined up and we will obviously be tossing out some sweeter than candy swag bags. Helllllz f*cking yeah!

Friday, August 29, 2008

Nas Attacks Fox News Live on David Letterman

In true Nas fashion, backed by a full band, he performed the controversial song "Sly Fox" live on David Letterman on CBS.  During the riveting performance, Nas once again goes against the grain and uses his celebrity and media appearances to promote a positive social message.  

Eddie Murphy-Party All the Time

After Delirious, but before Eddie Murphy became the second highest paid movie star in the world, he made a classic 80's party song. The song along with the entire album was produced and co-written by the Great Rick James, who was a major contributor 80's Pop music.

Classic Material..............

Monday, August 25, 2008

Incase at Project Now!

i must say i am totally impressed with the new line. sure does make my job super fun! come see it!!----jarah

Saturday, August 23, 2008

Tony Ferguson reppin' hard on The North of Everything Tour...

Tony Ferguson has been on the Four Star "North of Everything Tour" for the last few weeks. Needless to say, Alife has been getting some love on Check the last pic of Rick Howard in the Super x Alife sunglasses...

Thursday, August 21, 2008


New IN4MATION site up!

Check it out!

Big Boi x Nike Air Force 1 Sir Lucious Left Foot

Nike Air Force 1 and Big Boi fans, if you are either one you can surely appreciate what we have to show you. Here is the Sir Lucious Nike Air Force 1 designed by Outkast member Big Boi, and named after his upcoming album “Sir Lucious Left Foot”. Containing a Bright Green and Gum bottom, this is sure to be a hit amongst sneaker heads. No word if they will release, but Big Boi says “They Say they (Nike) wants to sell them, We’ll see”.

Yoshi on the Berrics...



Wednesday, August 20, 2008

Timeless Classics...

Stussy x EPMD in Las Vegas

With numerous tradeshows taking place next week in Las Vegas and a new 3-day format being tested, things look to start off with a bang with a headlining party featuring one of hip-hop’s finest in EPMD on Monday, August 25th. Brought to you by Ransom, Complex, SLATE as well as UNDFTD and Stussy (both with their respective Las Vegas branches), the party also boasts side-acts such as DJ Neil Armstrong and DJ Wristpect. The event starts at 10:00 pm at The Palm Hotel’s Moon. To draw some much needed ladies to these industry sausage fests, ladies drink free.

Book Your Appointments Now!

CCS and DC take over the Manhattan Bridge park...

Saturday, August 23rd at the Coleman Oval Park aka the Manhattan Bridge Skate Park. CCS is giving away 500 Skatebooks and Rob Dyrdek, PJ Ladd, Ryan Smith and other DC team riders will be there signing books and shralpin' up the park.

CCS heads are always out supporting New York City skateboarding! Come out and skate, jam out to some to tunes, and get a free Skatebook.

Tuesday, August 19, 2008

KR catchin' fame on the slopes...

Monument Snowboards Fall/Winter 2008 Artist Series

Monument Snowboards has launched their new website and with it presents the line-up of their artist driven Fall/Winter 2008 collection.

The new line-up of snowboards features the works of renowned artists Krink, Todd Tourso, Kime Buzzelli, Thom Lessner, and Owleyes.

Have a detailed look at the entire collection of snowboards by Monument after the jump.

KR catchin' fame on the slopes...

Monday, August 18, 2008



ALIFE collaborated with Italian sunglass manufacturer retroSUPERfuture to create a custom frame with matching custom lenses.

Every pair of SUPER sunglasses is hand-made in Italy and features Carl Zeiss lenses.

A total of 480 pairs of ALIFE SUPER sunglasses were produced in four colors. Red, Blue, and Purple are limited to 80 pairs per color.

Available on Saturday, August 23rd at ALIFE LA, ALIFE NYC, ALIFE Tokyo, ALIFE Vancouver, ALIFE at Colette; and the following retailers:


Atlanta, Georgia: Standard
Boston, Massachussets: Bodega
Chicago, Illinois: Leaders
Dallas, Texas: Adikt
Jersey City & Teaneck, New Jersey: Packers
Orlando, Florida: Beta
Las Vegas, Nevada: Epic
Seattle, Washington: Goods


Amsterdam, Holland: Patta
Barcelona, Spain: Limited Edition
Mexico City, Mexico: Headquarter
Milan, Italy: Slam Jam
Moscow, Russia: Kixbox
Singapore: Black Chamber
Stockholm, Sweden: Cali Roots

Friday, August 15, 2008

Santo Gold "Lights Out"

This is a Great Song with a Cool Video by a Great Artist.

Powerful Music

Hollywood Holt.................

Check out this video from our CRAZY friend Hollywood Holt. He showed The Foundation team mad love while in Chicago back in April. There are also cameos by Mike and Vick from Leaders 1354.
The production is by Million Dollar Maino

Uploaded by videos22

The Future Of R&B and POP Music...Ryan Leslie

Ryan Leslie Makes Sometimes for Cassie

Video: Clipse Performance @ Highline Ballroom

Thursday, August 14, 2008

Wednesday, August 13, 2008


On July 19th, ALIFE hosted a Session in the courtyard behind its NYC flagship that featured the Three-6-Mafia and Aux Raus titled “Three Six Bloody Three Six.”

In conjunction with the Session, ALIFE collaborated with Casio G-Shock to produce a DW-5600E that was limited to 100 pieces. The ALIFE Casio G-Shock 5600 will be available this Saturday, August 16th exclusively at ALIFE NYC.

The watch features the Alife Core logo on the band and the Alife Sessions logo on the back of the watch casing and comes in a custom commemorative package.

The T-Shirt from the July 19th Session will also be available this Saturday at ALIFE LA, ALIFE NYC and ALIFE Vancouver.

For a glimpse behind the scenes of the Three Six Bloody Three Six Session, please visit the The Upset at

In addition to footage from all of the ALIFE Sessions, you can also shop the online store, view images of all of the ALIFE flagship boutiques globally, and more.




Tuesday, August 12, 2008

Incase at Project LV and Agenda SD

Cuil - The World’s Biggest Search Engine

Cuil, the latest search engine to hit the market, is made up of former Google employees and it supposedly is the largest search engine with an index of 120 billion web pages. 120 billion web pages would arguably make them the most comprehensive search engine on the planet. Google hasn’t disclosed the size of their index, but they claim to index about 1 trillion web pages. However, Cuil claims that they index three times as many web pages as Google and ten times as many as Microsoft.

Cuil’s corporate philosophy is that the Internet has grown exponentially in the last 15 years and that search needs to grow exponentially as well to keep pace. Rather than rely on superficial web metrics, Cuil will search for and rank pages based on their content and relevance. While on a search results page, Cuil allows users to stay on that page and analyze the rest of its content, its concepts, their inter-relationships and the page’s coherency. Cuil will also offer users helpful choices and suggestions until they find the page they want.

Video: Kanye West - Champion

Saturday, August 9, 2008

Babygrande Records, ALIFE & Think Differently's Dreddy Kruger Pair for the Debut Release of Folk & Stress' "The Box"

Babygrande Records, indie powerhouse behind such acts as Hi-Tek, Jedi Mind Tricks, Jean Grae & more, has paired with renowned NY clothing/lifestyle brand ALife and veteran A&R (and creative muscle behind Think Differently Music's "Wu-Tang Meets The Indie Culture"), Dreddy Kruger, for September 30th's "The Box," the debut from the buzzing emcee duo of Folk & Stress.

Brothers from Long Island, Folk & Stress' soulfully reserved production and witty battle rhymes are complemented by guest spots from the cream of the independent emcee crop including GZA (of Wu-Tang), Aesop Rock, Vast Aire (of Cannibal Ox), Blu, Bronze Nazareth & many more.

Also featuring production by Bronze Nazareth (RZA), Preservation (Mos Def), Pushakey & more, Folk & Stress' "The Box" epitomizes the "Lower East-side-hip" meets "Staten Island-streets" sensibility and cultural movement that has become synonymous with both the Think Differently and A-Life brands.

For further information, music & more, please visit:

Thursday, August 7, 2008

Alife x Super sunglasses...

Koston graces the homepage of Crailtap today reppin' the Alife x Super Sunglasses. Looks like Tony Ferg got jacked for his locs...

Clipse Present Re-Up Gang - Fast Life

More Play Cloths............


Check out Incase and the Paul Rodriguez collaboration in the new issue of Complex Magazine!
For wholesale inquiries, contact Jarah Emerson at

Video: N.E.R.D. ft. Kanye West, Lupe Fiasco & Pusha T - Everyone Nose (Remix)


Keep Your Eye Open For Play Cloths.....

Saturday, August 2, 2008

the Foundation Welcomes Play Cloths

The Foundation is proud to announce we are the Global Distributors of Play Cloths.   We know that this icon has been popping up on select tastemakers all over the world.  The collection will launch for Holiday.   Stay tuned for more info.......................